Nicky Richardson is the Digital Lead at BLIS Technologies Ltd. With extensive experience in the digital marketing space, Nicky specialises in leading digital strategies, content management, and driving online growth initiatives. As a key figure in a health and wellness-focused company, Nicky’s role involves overseeing digital platforms, optimising user experiences, and enhancing brand presence with an omni-channel approach. Her expertise in aligning business goals with digital solutions plays a crucial role in ensuring successful outcomes for BLIS Technologies’ online efforts.
Nicky holds a Bachelor of Music degree (with commerce papers included) and a Master of Marketing (with distinction) from the University of Otago, Dunedin.
Nicky's post-graduate thesis was subsequently published in the 'Tourism Recreation Research' Journal in 2021.
Expertise
- Digital Strategy
- Website Administration
- eCommerce
- Digital Content
- Email Marketing
- Marketing Campaign Management
- Professional Writing
Experience
- Digital Lead
- Digital Content Coordinator
- International Marketing Coordinator
- Marketing Manager
- Events Coordinator
- News Anchor
- Radio Announcer & Copywriter
Education
- Bachelor of Music, Master of Marketing.
Educational organizations
- University of Otago, Dunedin, New Zealand.
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